Agency

Valve

Everything is gone digital nowadays. So has the pension information. The campaign purpose was to encourage those who have already retired to get to know the renewed Omat eläketietosi service and take care of their pension related things digitally in the future.

The campaign images were designed to draw attention and differ from Keva's usual imagery. 

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My role: AD, Concept Design

Copywriter: Harri Palomäki

Photographer: Mika Pakarinen

Makeup: Katariina Kaatrasalo